What is Social Bookmarking?

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Many people say that Social networking and social bookmarking are phenomenons that no self-respecting Web site owner can afford to ignore in today's socially networked world.

As the explosion of socially networked media rolls on, a number of very potent marketing opportunities have presented themselves to savvy Web site operators for the continuing promotion of their Web sites.

How Do The Social Networks Work?

Social networks, social media, and other socially-networked sites all operate on essentially the same principles. Account members (usually free to join) post articles, news and other content (including audio and video in some cases), on their account pages.

The community itself decides on the relevance worth or popularity of the content submitted, usually by some type of "voting" for the content of other members.

This system of "quality floats to the top" is supplemented by other methods, usually owned and operated by these social site owners, which is aimed at making sure that relevant and genuine content is well rewarded.

This is where your advertising comes in. There are many subtle, but highly effective methods to drive traffic to your sites, if you know what you are doing. The best names to follow, in my experience, are Jack Humphrey (his free Authority Black Book has set the standard --see a note about this in the right-hand column of this page), Howie Swartz and Colin McDougall. In fact, on ConstantConversations.com--Colin McDougall's site--the headline is stunning:

"Wow! Google Page 1 in 6 minutes: How I got a natural search listing, for a competitive keyword on Page 1 of Google . . . in only 6 minutes!"

There are many social marketing sites out there and here is a list of just a few of the most popular ones ...

	FaceBook
	StumbleUpon
	Delicious
	Digg
	Furl
	Google Bookmarks
	Netvouz
	Reddit
	Spurl
	Wists
	Yahoo My Web
	Blink List
	Fark
	LiveJournal
	Ma.Gnolia
	Newsvine
	SecondLife
	HubPages
	Squidoo
	YouTube
	MySpace
	Twitter
	GigaDial

View the Video: What is Social Bookmarking in Plain English?

Source: http://www.commoncraft.com/bookmarking-plain-english

There are three steps to get started in social bookmarking:

1. First go to Delicious.com (or to the social site you'd like to join) to sign up and add the buttons to your browser. But make sure you research the social sites that can actually do something for you, otherwise you'll just be cluttering up your life with a lot of useless chatter. The best way to do this is to research sites that are in your field, and look such sites over before signing up.

Ideally, you want to pick those social sites that feature similar type of content to the type you have in mind submitting. also, make sure such sites also have strong active communities engaging with the content submitted.

2. Second, start bookmarking sites with tags.

3. And third, be social. Notice how useful and fun other people's bookmarks can be.

Related Articles:

For another view on Social Networking and Social Bookmarking see We're Following Allan Gardyne on the Twitter Trap.

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